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June 19, 2018 in Marketing & Advertising

Consumer activism is on the rise. Supported by access to more information via social channels and digital devices, 87 percent of today’s consum ...

2 minutes Read

November 28, 2017 in Marketing & Advertising

Is your business successfully tapping into social media or do you rely on more traditional marketing channels? Perhaps you are struggling to make ...

3 minutes Read

October 5, 2017 in Marketing & Advertising

Staying connected with customers during the holidays is critical. U.S. consumers spent a record amount – over one trillion dollars – during t ...

2 minutes Read

November 17, 2016 in Marketing & Advertising

When you think of blogging, you may think of the rambling odes to cats to which your friend asks you to subscribe as she tries to build her fanta ...

2 minutes Read

November 14, 2016 in Marketing & Advertising

Many small business owners will tell you the seeds of their entrepreneurial spirit were planted during the years they spent playing youth sports ...

1 minute Read

October 21, 2016 in Marketing & Advertising

Whether it’s a coupon, giveaway, store-wide sale or an exciting new contest, sales promotions offer one of the oldest and most effective way ...

1 minute Read

October 12, 2016 in Marketing & Advertising

When you’re a small business owner, you have a lot on your plate and little time to accomplish it all. But if you’re not using social media, ...

1 minute Read

October 10, 2016 in Marketing & Advertising

Having a website is an important, even necessary, part of running a small business in the 21st century. But it’s not much good if people can’ ...

1 minute Read

October 3, 2016 in Marketing & Advertising

These days, it’s almost mandatory for every business to have an online presence, whether it’s a hair salon, bakery or manufacturer. Fortunat ...

1 minute Read

September 20, 2016 in Marketing & Advertising

As a small business, your marketing dollars are extremely important. Marketing is an investment in your business and can be the fastest way to se ...

1 minute Read

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